Things just ain’t what they used to be. And we mean that in a good way. Once, corporate entertainment amounted to a sorry looking platter of sandwiches in a gloomy function room, and DJ Keith spinning a selection of 80’s classics. And these days? Even in this current economic climate, smart companies know that corporate ents are really worth investing in.
If done properly, not only do such events leave clients feeling mighty appreciated, they are also invaluable opportunities for networking. However, the key is in the words ‘done properly’.
With this in mind, My Chocolate present to you our Potential Pitfalls list – we’ve come up with the things that might go wrong so you get a head start:
Low Price = Low Value?
It’s one thing being price conscious. But it’s another thing to get sucked into buying the cheapest packages, as low prices don’t necessarily mean value for money. Don’t forget, you are aiming to make your important clients feel valued. Make the event feel like a stingy and miserly affair, and it’ll be worse than not having an event at all. Even if you have a shoe-string budget, it’s your job to find a way to make the entertainment feel generous and high-quality.
The Devil is in the Detail
It’s a dull business, but there is nothing like fine-combing a contract.
Always check exactly what is included in the corporate hospitality package and clarify any points that aren’t clear.
Similarly, always check the cancellation policies that have been put in place by the hospitality provider. What if your numbers go down at the last minute – will you still have to pay for the original amount of people? And what if the company cancel on you? Make sure there is provision for all of these scenarios, and most importantly – get it in writing!
Ask for the locations of the facilities that make up the package. They should all be close by, and if they are not within comfortable walking distance, confirm that (elegant) transportation will be covered by the event providers.
All that Glitters…
Do not be taken in by spectacular photography, costly looking brochures and collateral. These do not necessarily reflect what you will get on the day.
Ensure you visit the venue, taste the food and drinks, sample the service and, if possible, sit in on the workshop or entertainment that you wish to book. Don’t be afraid to ask for previous client recommendations and endorsements either!
You are always welcome to come down to My Chocolate HQ to discuss your potential event with us. Just give us a call, and we promise you’ll leave with a good taste in your mouth (that’ll be the hazelnut praline, then!).